Full-Service E-commerce Company
We Run The Whole Operation Behind Your Online Store.
Suppliers, inventory, warehousing, shipping and selling on Walmart Marketplace, Amazon and TikTok Shop — run end to end by one team, starting with Walmart.
How E-commerce Works
From Supplier To Customer — And Back Again
Every online store runs on the same seven steps. Tap through them to see what happens at each one, and what we do there.
Step 1 of 7 · Where Products Come From
Supplier
Every product starts with a supplier: a manufacturer, a wholesaler or distributor, or the brand itself. The price you pay here — plus freight to get it to a warehouse — is the starting point for every dollar of profit later.
Swipe or tap Next to see each step.
What V&L Does Here
- Find and vet suppliers
- Work out the full landed cost before buying
- Plan order quantities and lead times
The Operation Behind Your Store
Real Inventory. Real Warehouses. Real Shipping.
This isn't a course. It's a working operation that moves physical products every day.
Our Story
We Made The Mistakes So You Don't Have To
V&L was started by James and Abdul, who learned e-commerce by selling — and by getting a lot of it wrong. Every costly mistake became a rule. Your store starts on everything they've already learned.
How Starting A Store With Us Works
Six Steps From Application To A Running Store
- 1
Apply
You answer a few quick questions about what you want to sell and where.
You Provide: About two minutes of your time.
- 2
Strategy Call
We talk through your products, marketplaces, budget and timeline, and give you an honest read on the plan.
You Provide: Your goals, product details and any sales history.
- 3
Setup
We set up or clean up marketplace accounts, line up products and suppliers, and build your listings.
You Provide: Business documents for marketplace applications, product info or samples.
- 4
Launch
Listings go live, inventory is in place and orders start shipping from our warehouses.
You Provide: Sign-off on listings and pricing.
- 5
You Get Your Client Portal Login
You get your own secure login to see your store's sales, orders, inventory and money — the same numbers we see.
You Provide: Nothing — just log in when you want to check in.
- 6
Run & Grow
We handle day-to-day orders, pricing, restocking and listing health, and report back in plain language.
You Provide: Decisions on new products and growth — we bring the numbers.
Client Portal
See Your Store's Numbers Any Time
Log in to your own secure portal to see sales, orders with tracking, inventory alerts and the full money picture — fees, costs, profit and payouts. The same numbers our team sees, on your phone or laptop.
Why Sellers Work With Us
We Sell Every Day
Our own Walmart store runs on the same process we use for you.
Physical Operation
Real stock received, packed and shipped every day — not just advice.
Profit, Not Just Sales
Every product tracked after fees, shipping and returns.
Straight Answers
No invented promises. If it won't work, we'll say so.
Ask Us A Question
Have A Question? Ask It Here.
Instant answers from our own FAQ. For anything specific to your store, we'll reply by email.
Latest Insights
Practical guides on approval, fulfillment and launch planning — written by people who sell on these marketplaces.
Start Your Store With Us
Tell us what you want to sell and where. We'll review it within one business day, set up a strategy call, and show you exactly how we'd run it.